The best way to know where we're going is to see where we've been

It all started when three Boulder, Colorado based founders decided to develop and market an innovative type of footwear called Crocs™ shoes.

Originally, Crocs were intended as a boating/outdoor shoe because of its slip-resistant, non-marking sole. By 2003 Crocs had become a bona-fide phenomenon, universally accepted as an all purpose shoe for comfort and fashion.

From 2003-2004 Crocs focused on accommodating our remarkable growth while maintaining control. We have expanded our product line, added warehouses and shipping programs for speedy assembly and delivery, hired a senior management team and acquired Foam Creations.

Today, Crocs are available all over the world and on the internet as we continue to significantly expand all aspects of our business.

Despite our rapid success, we still stand behind the core values of Crocs Footwear. We are committed to making a lightweight, comfortable, slip-resistant, fashionable and functional shoe, which can be produced quickly and at an affordable price to our customers. We thank you for your support and look forward to providing you with exciting new Crocs designs in the years to come.

Crocs Awarded Gold at Drapers Awards

Crocs, the colourful comfortable footwear have won the ultimate footwear accolade. They have been crowned Footwear Brand of the Year at the Drapers Footwear Awards. These prestigious awards celebrate the best in footwear retailing and the brand of the year is the only award dedicated to manufacturers.

Crocs, have taken the world by storm within the past couple of years. The footwear has proved a huge hit in the UK over the past year with celebrities and the high street alike loving the quirky footwear brand.

Nicole Appleton, Vernon Kay, Davina McCall, Jared Leto just to name a few are all Crocs fans. There is nothing else like Crocs with their unique Croslite® material. The distinctive material will mould to your feet when exposed to body heat allowing your feet to be constantly happy.

Commenting on last night’s fantastic achievement Dick Wijsman, the European Managing Director comments: “It is a great honour to be presented with this award. It shows how far Crocs have come in the past year and are now easily recognised on the high street. We hope to continue this great success with all our new models and colours.

From originally starting out with the Beach model, designed for boating, Crocs’ portfolio has gone from strength to strength and now includes a multitude of styles for men, women and children which can be worn throughout the year. From this summer women can even take advantage of the first Crocs heeled option the Sassari.